Deadline: 8 August 2011
Saltwater GIRL, a niche title targeting the 14-19 year old South African teenage girl, is looking for a new editor to drive the publication's editorial strategy. The Saltwater GIRL brand is aimed at an independently-minded readership who aspire to the surf and beach lifestyle and seek a refreshing alternative to mainstream media offerings. Candidate must understand this headspace and have a solid grasp of female popular youth culture in South Africa.
Main Purpose of the Role
Accountable for overseeing and managing the editing, writing and design of the publication and its supplements and special editions so as to build and maintain competitive advantage. Also responsible for the online and mobile brand editorial strategy.
Key Responsibilities :
(The primary tasks, functions and deliverables of the role)
* Assume overall editorial responsibility and control of the title, staff and contributors
* Understand and evolve the editorial vision for the title and translate this into an industry-leading printed, digital and mobile product
* Responsible for the effective strategic positioning of the publication (digital and print) in the market
* Develop a vision to take the publication forward and implement a strategy to achieve this vision Ensure circulation targets are met (notwithstanding external market factors) by leading and managing all aspects of editorial planning.
* In conjunction with the publisher, work with the research department to ensure a dynamic strategic knowledge of the reader and the target market
* Set editorial policy for the publication
* Clearly understand the reader by continually evaluating feedback and comment, while also monitoring, evaluating and implementing trends in global media
* Generate ideas for articles, and select topics that are pertinent (and if necessary commercial) in collaboration with the Publisher
* Ensure that all copy is delivered within stipulated deadlines and to standard, rejecting copy that is not to brief/standard
* Deliver brand extensions/supplements/digital initiatives that meet reader/advertiser needs
* Lead, motivate, mentor and inspire a team, and mobilise them around the editorial vision
* Represent and act as an ambassador of the brand
* Work with the publisher and marketing team on reader and industry events to build brand loyalty and innovative reader contact points
* Manage and control the editorial budget and costs, meeting budgeted circulation targets and not exceeding editorial budgets
Skills and Competencies
(The abilities that the individual needs in order to perform this role effectively)
Ability to work under pressure and meet strict deadlines
Creative and innovative
Excellent written and verbal communication skills in required languages
Strong interpersonal skills
Excellent attention to detail
Excellent journalistic skills
Problem-solving ability
Planning and organising skills
Sound judgment skills
Candidates must submit a CV plus a one-page motivation to explain why they believe they are suited for this position to sally@atollmedia.co.za
Job Ref: SWG Editor
CLOSING DATE: 08 August 2011
Please note that if you have not heard from us by 22 August 2011, you should regard your application as unsuccessful.
In terms of its employment equity guidelines Media24 aims to provide equal opportunities.
Contact Information:
For inquiries: sally@atollmedia.co.za
For submissions: sally@atollmedia.co.za
Website: http://www.swg.co.za/