My Mind Words Paper:
content writing

Date: 31 August 2011

Learn how to create an online content strategy for your website, business, brand or publication. Discover the significance of writing content for search engines and web readers. Find out how to integrate social media in your content strategy in order to raise your popularity on the Internet.

Course Contents:

• Creating your Online Content Strategy
• Understanding Search Engines
• Understanding Online Readers
• Writing for the Web (Online Copywriting)
• Keyword Relevance and Research Tools
• Content Sourcing, Generation and Research Tips
• Link Building Techniques
• Article Marketing Using social media for content research and publishing
• Planning your editorial schedules
• Twitter, Facebook and LinkedIn Tips for writers
• Re-purposing Content
• Google's love of Freshness

Who Should Attend:

Content Managers, Copywriters, Writers, Publishers, Editors, Online Publishers, Authors, Journalists, Digital Marketers, Marketing Managers and Website Owners.

Bookings: Book Online at the company website link provided below.

Venue

Location: Indaba Fourways, Johannesburg

Cost: R1,750 ex vat p/delegate.

(Includes Course Material, Useful Check-lists & Guidelines, Refreshments, Lunch & Certificate of Completion.)

Via: bizcommunity.com

Contact Information:

For inquiries: gillian@bluemagnet.co.za or call 0823898282

Website: http://www.bluemagnet.co.za

Timbuktu Media is a new media organisation, based in Lagos, Nigeria. As well as a print newspaper, significant emphasis is being placed on the digital offering, via the website and mobile/sms. There is therefore need for an Online Content Producer to manage the online content offering on various new media platforms.

Key Roles & Responsibilities:

The duties are as follows:

• Ensure the website is updated as often is required using the proprietary content management system (CMS)
• Support content development, management processes and quality control where required
• Plan, structure, report, and write news and information content for Web sites and other new media platforms
• Produce site content to optimize the user experience by being attentive to live web metrics and UE best practices.
• Enhance the news content with outside links, maps, slideshows
• Work with other departments, including sales and marketing, as needed on site and station initiatives that require content integration
• Convert new media content to broadcast style.
• Coordinate news editorial and technical staff to facilitate the migration of multi-media content to new media platforms, including video, audio, still photos and graphics
• Will assist in online coverage of major news events, breaking news
• Build out special sections and site features to enhance coverage and increase site-user engagement
• Manage wire feeds and publish to the web site where appropriate.

The principal accountable role is to fill with multi-media content (proprietary and UGC) which a) engages our audiences and b) drives traffic to the site.

Qualification and experience:

• Bachelors degree and training in multimedia production.
• Must have aptitude in Adobe Premiere and digital audio editing

• The Online Content Producer should have at least 2 years professional experience
• Must demonstrate good journalism and writing skills as well as an understanding of current events
• Must understand basic journalism legal principles
• Must be able to multi-task, meet deadlines and work under pressure
• Experience working in a dynamic, fast-paced newsroom environment strongly preferred
• Working knowledge of online content-management systems preferred
• Working knowledge of web-design tools, such as HTML, Flash, ASP.Net, DreamWeaver, JavaScript, Adobe Photoshop, and FTP programs
  

• All functional heads
• All members of online team

Forward a suitability statement and CV (as a single ms word document), to jobs@234next.com

Only applications sent electronically, with the job title and name clearly indicated as the subject matter of the email, will be considered. Only shortlisted candidates will be contacted.

Contact Information:

For inquiries: jobs@234next.com

For submissions: jobs@234next.com

Website: http://234next.com/